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English: Property Directions, Estate Agents, Main Street, Castlewellan, County Down, Northern Ireland (Photo credit: Wikipedia)
Nowadays, there are so many different marketing tools that agents can use to promote a property out to the market like Video Tours, Floor Plans, Copywriting, Feature Properties, Individual Property Websites, Print Media, Facebook Ads, etc, etc that to market a property effectively and use any or all of these tools then there needs to be some Marketing Investment (VPA - Vendor Paid Advertising) made by the seller when launching the property to the marketplace...and being able to secure that investment upfront and for the right tools that maximise the price is now a very important skill.
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