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Wednesday, September 19, 2012

Underlining Real Estate Websites with Quality Content

One very important rule in SEO is to make high quality content. Search engine optimization blogs always remind its readers that “Content is King”. Surely, you have heard about this statement a lot of times already – from recognized forums, and high page ranking websites to seminars that formally address this matter. Indeed, creating quality content is very crucial for a website’s success. In fact, high quality content can boost and improve your search engine standing. And we know that search engine visibility will increase the rate of conversion, thus, achieving a great increase in website profitability.

In today’s competition, online businesses, such as real estate is huge. A lot of real estate websites are present on the Internet, and are competing in topping the rankings. And it’s undeniable that everybody from small to huge businesses wanted to be on top. How can a newly established real estate website sky- rocket the search engine results? How will it be able to promote a product, say a house and lot for sale? When it comes to search engine rankings, how important really is quality content?

Here are the things that you need to know:

1. Consider yourself a reader, are you going to read a website content that is of low quality, plagiarize, and out of subject focus? Of course, the answer would definitely be NO. That is why it is important to create well- researched, original, and informative content. Take time to conduct research known that information is always updating. You don’t want to create an article that was trending 10 years ago, right? Remember that readers are looking for fresh and interesting content. However, if you are not confident to producing high quality content, there are a lot of professional writers and guest posters out there that can create for you. As a host blogger, remember to set your guidelines before distributing any information in your website. Also, take in mind that you write for readers, and not for search engines. So be sure not to overlook this step.

2. Don’t forget to include your keywords. In writing your high quality articles, make sure to include your keywords. Keywords must be well- researched to ensure that you top search engine results. There are a lot of tools which you can use to determine whether a keyword is relevant for your site. One important rule in adding your keywords is it has to jive with the article created, and it has to look natural, and not forced.

3.Syndicate your high quality content articles, after supplementing them with keywords. Submitting articles on article directories is one of the best strategies in article syndication.

4.Creating high quality articles and contents are the primary steps to ensure conversion. But it doesn’t stop there. Make sure you share the articles you created so that readers can find them. There are a lot of social bookmarking sites in which you can use to syndicate you articles. Twitter, Digg, Reddit, Pinterest, and StumbleUpon are some of them.

Here’s a helpful infographics to help you kick start your real estate website positively, with a goal not only to top the search engine results, but also, reach to your readers.
By Jona Jone, Published September 18, 2012

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